The Prime Minister poses in pink at The Houses of Parliament to support Breast Cancer Now’s flagship fundraiser wear it pink.

Wednesday 5 September 2018      Campaigns and policy Fundraising
Donna Fraser, Prime Minister Theresa May, Baroness Delyth Morgan of Breast Cancer Now, and supporter Emma Young at Breast Cancer Now’s wear it pink fundraiser

L-R: Donna Fraser, Prime Minister Theresa May, Baroness Delyth Morgan of Breast Cancer Now, and supporter Emma Young at Breast Cancer Now’s wear it pink fundraiser today in Parliament.

The Prime Minister, Theresa May, added a splash of pink to her usual attire to support Breast Cancer Now’s wear it pink fundraiser, which will take place on Friday 19 October to raise money for vital breast cancer research.

Mrs May was joined by over 150 other parliamentarians in Westminster today, all encouraging people across the UK to take part on wear it pink day and raise money for Breast Cancer Now.

Wear it pink, which takes place during Breast Cancer Awareness Month, has to date raised over £31million towards Breast Cancer Now’s important work.

Anyone can take part in wear it pink, whether at work, school or in your community. All you need to do is wear something pink, or hold a pink themed event, and donate to Breast Cancer Now. With every penny raised, fundraisers across the UK will be helping the charity achieve its aim that, if we all act now, by 2050 everyone who develops breast cancer will live, and live well.

Theresa May, Prime Minister of the United Kingdom, said:

I am delighted to support Breast Cancer Now’s wear it pink day, which raises funds for the charity’s vital breast cancer research.

I hope thousands of people across the country will take part in wear it pink on 19th October. It’s a fantastic way to bring people together, and to have fun whilst raising money to help put a stop to breast cancer.

Joining the Prime Minister and other parliamentarians at Westminster was Donna Fraser, four-time Olympian for Great Britain and Breast Cancer Now Ambassador.

Donna, 45, retired from participating in professional athletics after she was diagnosed with breast cancer in May 2009, aged just 36.

Donna Fraser, who is now Equality, Diversity and Engagement Lead at UK Athletics, said:

I’m delighted to be supporting wear it pink this year – it is a fun and fabulous fundraising event which brings families, friends and work colleagues together to help fund research into this devastating disease.

Breast cancer awareness and raising funds for research is hugely important to me - there are too many women being diagnosed with breast cancer, and sadly too many women still lose their lives each year. This cause is very close to my heart, and as someone who has personally been through breast cancer, I know the just how important it is to raise money for research, to help reach a day where nobody dies from breast cancer. For me, that day can’t come soon enough.

Baroness Delyth Morgan, Chief Executive at Breast Cancer Now, said:

We are grateful for the enthusiasm and support shown by the Prime Minister at our wear it pink event in Westminster. We hope that by wearing pink, Mrs May will encourage everyone across Britain to get involved and fundraise in their homes, schools or workplaces, and help us to continue to fund world-class research into this devastating disease.

Wear it pink is a fantastic opportunity for communities across the UK to come together, have fun and show their support to this very important cause. By simply wearing something pink and donating what you can, you are helping raise much-needed funds to stop breast cancer taking the lives of those we love. Together we can take one step forward to help reach our goal that, by 2050, everyone who develops breast cancer will live, and live well.

To take part in wear it pink this October, please visit wearitpink.org/2018MP for further details, fundraising ideas and how to register for your free fundraising pack.