Lucinda in pink with pom poms

Wear pink. Raise money.

Help make life-changing breast cancer research and support happen.

How it works

At work. At school. At home. Wherever you do it, wear pink and raise money to help fund life-changing breast cancer research and support. 


Sign up

Sign up, get your fundraising kit and set up your JustGiving page.

Sign up

Get inspired

Order materials for your event.

Order now

Start planning

Discover helpful tips for hosting your event and raise more money for Breast Cancer Now.

Plan your event

About wear it pink

Find out why thousands of incredible people come together to wear pink in October.  

About wear it pink

Join Our Community

Share all things pink with your fundraising family on our Facebook group.

Join now