Asda Tickled Pink is our longest running partnership, raising money and awareness with Asda and CoppaFeel!.
Tickled Pink has supported us and our legacy charities since it started in 1996. Since then Tickled Pink has raised over £100 million. We couldn’t be prouder to be part of Tickled Pink.
How Tickled Pink supports what we do
Asda Tickled Pink stands behind our world-class research and life-changing support in so many ways. Here's some of the biggest things Tickled Pink funds at Breast Cancer Now:
2 helpline nurses
Tickled Pink funds 2 helpline nurses, so they can pick up the phone to people who need them most.
Moving Forward
Moving Forward is a crucial course supporting women after they’ve finished breast cancer treatment.
Access Fund
This fund helps people use our support services by paying for things like childcare or transport
King’s College research unit
We’ve funded a research unit at King’s College London dedicated to triple negative breast cancer.
Biobank
Our Biobank is a crucial resource for breast cancer researchers worldwide.
Get involved with Tickled Pink
Pop into your local Asda and you’ll see colleagues are always hard at work raising money for Tickled Pink. From tombolas to pink pyjama parties, to bike rides and afternoon teas, Asda colleagues always go the extra mile when raising money. Head in store during October and you might even see limited edition pink versions of your favourites. Find out what we’re doing for Tickled Pink at Asda today.
Partner with us
Interested in joining us as a corporate partner? Get in touch with our team today.